UNESCO European Athletics Young Leaders Community

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  • Volunteer motivation vs. sponsorship activation

    Wednesday 07 March 2012

    In a recent article published by a sports portal Sportcal, some of the volunteers or ‘Games Makers,’ for this summer’s Olympic Games in London expressed concerns that the volunteer programme sponsored by McDonald’s, the US fast-food giant and a top-tier ‘TOP’ sponsor of the International Olympic Committee, has become ‘corporatised’ or ‘Americanised’ and is not a true representation of the local culture of the host country of the 2012 Games.

    LOCOG (the London 2012 organising committee) had announced that McDonald’s was to help recruit and train up to 70,000 volunteers as part of its Olympic sponsorship ...

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  • Volunteering opportunities in Sport & Development organisations

    Monday 27 February 2012

    Dear Friends,

    Those of you who are looking for a volunteering opportunity in sport and development organisations here are some tips from some of the top recruiters within these organisers.

    A team from the International Platform on Sport and Development worked with recruiters within a few sport and development organisations for their opinions and developed the answers to some commonly-asked questions by potential volunteers who are considering volunteering abroad in sport and development.

    What role do volunteers play?

    First of all, volunteers are crucial to many organisations implementing Sport and Development programmes. They often deliver programming on the ground and ...

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  • Excited to volunteer for London 2012

    Saturday 28 January 2012

    Dear Friends,

    I want to share a very good piece of personal news with you. I’ve been offered the chance to be "Games Maker" on the athletics team at the London 2012 Paralympic Games.

    I am thrilled with this opportunity and know it will be a once in-a-lifetime experience. You can bet I will be telling all my colleagues about the community and getting them to register their hours.

    I applied for a volunteer position back in September 2010, almost two years before the Games. In April 2011, I was interviewed via phone.

    I was surprised that most of ...

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